6:30 AM Chroma Athletic Club

Build your week
like an athlete.

A free plan for movement, rest, steps, food and sleep, built around your real life. Lifting, running, yoga, pilates, or just starting a routine. Any schedule.

2.7M+views on one Chroma video
146K+likes on that video
$0no card, no wearable, no account
6:40 AM

Snooze twice. Phone first.

No water, no daylight. Coffee on an empty stomach and you're already behind.

12:30 PM

Lunch is whatever's closest.

Barely any protein, eaten at your desk. Steps so far: almost none.

3:00 PM

The crash.

Second coffee. The workout you planned this morning starts to feel optional.

7:30 PM

Skipped it again.

Too tired to move, so you scroll instead. You promise yourself tomorrow.

11:50 PM

Tired all day. Wide awake now.

Bright screen, late caffeine, no wind-down. Tomorrow starts the same way.

Same 24 hours. Built on purpose.

You don't need more motivation. You need a week that's already decided. Build yours in about a minute.

Build my free plan
12:00 PM Your day, built on purpose

A day that works with you.

Your free plan tells you when to get light, eat, move, work and wind down. Built around your schedule.

Wake 6:30 AM

Sample day. Yours follows your schedule and how you move. Tap any step.

    3:00 PM The idea
    Act your
    way there.

    You can read about a better routine for years. Living one week of it teaches you more. Everything here ends with something to do today.

    4:00 PM The Chroma Standard

    Three rules for everything with our name on it.

    Lived, tested or researched.

    Everything here is something I've done myself or something I've researched properly. I'll always tell you which one it is.

    Nothing ends at explanation.

    Every article and plan leaves you with one thing to do today, not another idea to save for later.

    Built for real life.

    Your plan bends to your schedule, not the other way around. Miss a day? Pick back up at the next step.

    Simone Hopkins, founder of Chroma Athletic Club
    The person behind Chroma
    "Everything I know about myself, I learned by doing something before I was sure about it."

    Simone Hopkins, founder. Not a doctor or a dietitian, just honest about what I've lived, tested and researched. Read my story

    9:30 PM The Chroma Review

    Short reads for the wind-down.

    Get The Chroma Review in your inbox.

    New essays when they publish, each with one thing to try that week. Unsubscribe anytime.

    Training

    Move with a plan. Rest on purpose.

    Lifting, running, yoga, pilates, calisthenics, or just building a routine. Find your week, your steps and your fuel.

    10K

    Steps: 8,000 every day, 10,000 when you can.

    Training is an hour. Steps are the other 23. Walking is the easiest way to move more on rest days, work days and travel days. A 15-minute walk after a meal adds roughly 1,500 steps.

    Researched: large studies link more daily steps with better health, with benefits that tend to level off in the high thousands for many adults. 8,000 to 10,000 is a practical target, not a rule.

    Weekly splits

    Pick your week.

    Every week has rest built in, and rest days still count toward your steps. Tap "Use this week" to load it into your plan.

    Fuel calculator

    Find your protein, carbs and fats.

    A starting point based on standard formulas. Adjust from there based on how you feel, perform and recover.

    Units
    Formula

    Standard formulas use sex at birth to estimate energy needs.

    Training days per week
    Goal
    Coming soon

    More training tools.

    Workout templates

    Exercises, sets and reps for each week, including calisthenics and pilates-style sessions.

    Soon
    Running plans

    From first 5K to longer runs, built to sit next to strength work.

    Soon
    Mobility and recovery flows

    Short sessions for rest days and the end of the night.

    Soon
    High-protein meals

    The meals behind the 2.7M-view video.

    Simple, high-protein meals I actually make. Nothing artificially sweetened. Each one shows its protein, time and what it fits in your day.

    Browse

    Built for real days.

    First meal
    Breakfast
    Coming soon
    Build your own
    Bowls
    Coming soon
    After training
    Dinners
    Coming soon
    Between meals
    Snacks
    Coming soon
    Recipes

    First recipes drop soon.

    Each one shows its protein, time and where it fits in your day. Your plan links here at every meal.

    Playlists

    Music for every part of the day.

    The songs I actually wake up, train, run, work and wind down to. All on Apple Music. Your plan points you to the right one at the right time.

    For the first hour
    Get the day startedApple Music · Soon
    For lifting
    GymApple Music · Soon
    For miles
    RunningApple Music · Soon
    For work blocks
    FocusApple Music · Soon
    For the last hour
    Wind-downApple Music · Soon
    Have a song for one of these?
    Send it@chromaathleticclub
    On my listening list

    Episodes worth your walk.

    Each pick comes with what I took from it and one thing to do after listening. Never sponsored.

    Training and recovery

    First picks drop this month.

    Soon
    Focus and routines

    For the weeks that need more structure.

    Soon
    Food, sleep and health

    Held to the same Standard as everything else.

    Soon
    What I wear & use

    Fits and things I use.

    What I train in and what I actually use, held to the Chroma Standard. Partner links are always labeled.

    Gym fits

    What I'm training in this month.

    Coming soon
    Things I use

    Gear and staples that pass the Standard.

    Coming soon
    Chroma made

    Our own products, once they're right.

    Later
    You decide

    What should Chroma make first?

    Pick the one you'd actually buy and join the list for it. The most votes gets made first.

    Partners

    Build Chroma with us.

    Two ways in: become a Chroma Athlete, or partner as a brand, gym or creator.

    Chroma Athletes

    Lifters, runners, yogis, beginners. All welcome.

    You don't need a big following. You need to actually use the plan and be honest about it.

    01Apply

    Tell us how you move and where you share.

    02Get approved

    Every athlete is reviewed by hand.

    03Share your week

    Your own link to the free plan, playlists and meals.

    04Test and review

    Try future Chroma products and partner PR before anyone else.

    Your own link

    Track who builds a plan through you. Commission once products launch.

    First access

    Test products and PR packages, with honest reviews encouraged.

    Featured

    Athletes get featured on the site, playlists and socials.

    Apply to be a Chroma Athlete
    Brands, gyms and creators

    Partner with Chroma.

    ActivewearGym brands
    Recovery, food, skinWellness brands
    Places to live the planGyms and studios
    Playlists, episodes, collabsCreators

    Open to all kinds of partnerships, big or small: affiliate programs, sponsorships, PR and product testing, events and collaborations. Every partnership is clearly labeled on the site.

    Start a partnership
    The Chroma Review

    Notes from someone still figuring it out.

    What I'm learning about training, routines and the way we talk to ourselves, written down while I'm still using it. Every essay ends with something to do.

    Get new essays by email.

    Simone Hopkins
    Founder, Chroma Athletic Club

    Simone
    Hopkins.

    Everything I know about myself, I learned by doing something before I was sure about it.

    I learned who I was by doing

    For a long time, I thought I needed to figure myself out completely before I could make a real decision. I treated uncertainty like a reason to wait. I read more, thought more, planned more, and kept looking for the version of myself who would finally feel ready.

    Eventually, I realized that waiting to figure yourself out can become a way of avoiding choice. I did not learn who I was by thinking my way into certainty. I learned through action: committing to something, getting it wrong, adjusting, and continuing.

    My experience was not a neat origin story

    Mental health became difficult for me. There were periods when I felt stuck, uncertain, and disconnected from a clear sense of direction. I do not want to dress that up or suggest that difficulty automatically makes someone stronger. Some seasons are simply hard. They require support, honesty, patience, and practical next steps.

    Training was the first meaningful action I took before I felt ready. It gave me something concrete to do when my thoughts were going in circles. I could show up, complete the work in front of me, and return the next day. Training did not solve everything, and it was never meant to. But it taught me that action gives me information that thinking alone cannot.

    Over time, I noticed that my days mattered more than my intentions. When I woke up, what I ate, when I trained, when I rested, what I listened to, who I spent time with and how I ended the night shaped how I felt far more than any plan I wrote down.

    What Chroma is now

    I started Chroma Athletic Club in February 2025 as the practical place I needed when I was trying to become more disciplined, confident, healthy and grounded. Today it's a health and wellness brand built around one idea: build your week like an athlete, whatever your schedule and however you like to move.

    That starts with a free plan that fits around a 9 to 5, working from home, your own hours or overnight shifts, with real rest days, steps and food. It continues with The Chroma Review, training weeks, high-protein meals, playlists for every part of the day, Chroma Athletes, and, when they're ready, products that meet the Chroma Standard.

    A Chroma video reached more than 2.7 million views and 146,000 likes. Not because attention is the point, but because people want something more honest than hype and more useful than another idea they never apply.

    I am not a clinician, therapist, doctor or dietitian. I do not diagnose, treat, or promise to resolve mental health or medical concerns. I share what I have lived, tested and researched, and I'll always tell you which. If you need mental health or medical support, please work with a qualified professional.

    Other work

    Homestone

    A booking and customer platform for service businesses like cleaning, lawn and exterior care.

    Hopkins Help

    Local home and property care: garden beds, dog walks, and home and pet care while you're away.

    Nine Square Ventures

    Advisory board member.

    Before

    The Wealth Mosaic Live 25 WealthTech & Wealth Management Summit, Conduit Community Capital and Conduit Advisors.

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    Admin

    Chroma admin.

    Sign in to manage essays, meals, playlists, episodes, picks, athletes, partner messages, sign-ups and link clicks. This connects once the backend is set up.